Skip to content

RevOps Ontology

Mapping the GTM stack — a structured ontology of revenue operations concepts and tools.

Status
active
Role
Researcher
Period
2025–present
Stack
Python · Ontology · Graph

The RevOps Ontology is an attempt to formally model the revenue-operations space — the concepts (account, opportunity, signal, motion), the tools (CRMs, enrichment, intent, attribution), and the relationships between them.

The goal is a structured reference that lets anyone (a builder, an analyst, an LLM agent) reason about RevOps systems precisely.